Red Bull
LeaveRussia detail: Pausing Investments
Red Bull is a brand of energy drinks sold by Austrian company Red Bull GmbH. With 38% market share, it is the most popular energy drink brand as of 2019.
Business in Russia
Subsidiary company in Russia. Red Bull has not completed its exit from Russia. Although the company states that it suspended all marketing activities and new investments in Russia in March 2022 and complies with sanctions, there is no public evidence that Red Bull has sold or liquidated its Russian subsidiary. Open-source data indicate that ООО “Ред Булл (Рус)” remains registered in Russia and continues to report significant financial activity. Trade data also suggest continued imports of Red Bull products into the Russian market. Therefore, this should not be treated as a case of “return” to Russia, but rather as evidence of continued economic presence despite a partial suspension of activities.
Decision trail
Decision date 30/04/2026 · Reference ↗
Red Bull suspended all marketing activities and new investments in Russia. Red Bull has not completed its exit from Russia. Although the company states that it suspended all marketing activities and new investments in Russia in March 2022 and complies with sanctions, there is no public evidence that Red Bull has sold or liquidated its Russian subsidiary. Open-source data indicate that ООО “Ред Булл (Рус)” remains registered in Russia and continues to report significant financial activity. Trade data also suggest continued imports of Red Bull products into the Russian market. Therefore, this should not be treated as a case of “return” to Russia, but rather as evidence of continued economic presence despite a partial suspension of activities.
Local stats (LeaveRussia)
Status history since 2022
- 03/08/2026 — suspended · Imported from KSE LeaveRussia
Exposure profile
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Energy, transport and commodity exposure, supplier/customer links in the region and sanctioned-party proximity.
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